Koruncuk Foundation Wins Two Gold Effie Awards with its “Is Success Necessary?” Campaign!
Koruncuk Foundation Wins Two Gold Effie Awards with its “Is Success Necessary?” Campaign!
The Koruncuk Foundation was awarded the Gold Effie Award in two separate categories for its "Is Success Necessary?" advertising film, created for World Girls' Day on October 11th, which conveyed the message that success is not only about results but also about the process itself and experiences.
Koruncuk Foundation won a Gold Effie award in the "Achievers on Special Occasions" and "Non-Governmental Organizations" categories at the Effie Awards Turkey for its commercial "Is Success Necessary?", specially prepared for World Girls' Day on October 11th.
The campaign, which questioned societal perceptions of success from the public's perspective, sincerely raised the question, "Is success necessary?" Emphasizing that every child should grow up in an environment of love, security, and equal opportunity regardless of academic achievement, the Koruncuk Foundation powerfully conveyed through this impactful campaign that success is not only about results but also about experiences gained during the process.
These awards demonstrate that the Koruncuk Foundation not only supports children but also takes an effective step in transforming how society perceives success. The foundation continues to advocate for and work towards a world where every child can freely discover their potential.